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A couple of naked women is just the thing to make a walk seem shorter and
this pair of dancers is near the mid-point of the walk from my motel to
the World of Coca-Cola. The sculpture is Ballet Olympia. The artist
is Paul Manship. Actually, Paul Manship died in 1966 and this piece was
commissioned in 1992 by John Portman. I've found nothing on who it was
commissioned from. It is an adaptation of Manship's
Maenad. That sculpture was of a single dancer and
about three feet in height. Three foot tall naked women are alright but I
like this size better.
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The World of
Coca-Cola wasn't quite what I expected but I soon realized that it was
what I should have expected. I guess I expected a fairly formal
presentation of Coca-Cola history. But the purpose of this place is, aside
from making money, to entertain families; Not educate scholars. That's
not to say that there are not some significant pieces of the company's
history on display. It's just that they are presented with a lot of flash
and fanfare and much of the place is all flash and fanfare.
The first interior photo was taken as the limited -- but large -- group I
was in left the lobby and entered The Coca-Cola Loft. We would soon
loosely fill the floor where our red shirted host awaits. There is quite a
bit of red in The World of Coca-Cola. Although the huge amount of
memorabilia on display here is unlabeled, the host identifies several
pieces during her up-tempo presentation and she had no trouble answering
every question that was asked. I liked the 1905 Christmas bell and the
cluster of signs overhead. The large metal script Coca-Cola marked the
company's headquarters for decades.
Out entry into the Loft had been triggered by a countdown timer in the
lobby. Our exit was signaled by the automatic opening of the doors leading
to the Happiness Factory Theater. The animated film was reasonably
entertaining and wonderfully effective in pacing our entry.
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Beyond the theater, we were free to roam. A seven foot polar bear was
on the left and an open safe on the right. The bear was available for
pictures and the safe was the entrance to the Vault of the Secret Formula.
On the left things I somehow managed to snap a picture of the Vault
without a line of people waiting as happened a lot. Displays in the Vault
stress just how secret the formula for Coke is. The fourth picture shows
three people interacting with a large screen to find clues -- or
something. I was at the front of the non-interactors and could hear the
host's description and instructions but had only a vague idea of what was
going on. This might be really cool for the participants or for a small
group but I suspect most are just happy to have those interactors do
whatever they do that opens the next door. That door led to a round room
where a movie consisting of various Coca-Cola images was projected on the
walls.
The last two pictures are from Milestones of Refreshments which really
does attempt to present Coca-Cola's history. The display of the first
bottle design tells of the Terre Haute, Indiana, company that got the
contract to make them. There is an exhibit on this at the Vigo County,
Indiana, museum that I believe includes one of the original molds. The
last picture shows some of the pins traded and collected at the Olympics
and other events.
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Exhibits on the second floor include the Pop Culture Gallery and the
Perfect Pauses Theater. The theater shows tons of Coke commercials from
all periods and many countries. The Secret Formula 4-D Theater is also on
the second floor. 3-Ds come through special glasses with the fourth D
coming through moving seats. Of course the movie is an elaborate Coke
commercial but the visuals are definitely cool.
The first picture is of Taste It where more than sixty soft drinks from
around the world are available for tasting. I tried Stoney Tangawizi from
Tanzania, Smart Apple from China, and Inca Kola from Peru. I also sampled
the local concoction, Gingerbread Coke. There is a small but complete
bottling plant on the first floor. A path goes through the center so all
operations are visible although the actually
filling isn't particularly photogenic due to the
plexiglass surround. At the exit, each visitor gets one of those bottles
that was filled just below.
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Olympic Park is just across the street. At present it contains a skating
rink and a huge Christmas tree. There are also plenty of smaller trees and
holiday decorations and I'm sure this place looks really good at night. I
was surprised to find a hamburger stand within the park and would have given
it a try had it been a little warmer.
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I snapped this picture as I walked back to my motel and I'll now share a
view my room. I don't often photograph or even
mention chain motels but this place was something special. It's your basic
no frills Motel 6 but it was spotless, the staff was extremely friendly
and helpful, and it is within a few blocks of lots of Atlanta attractions
including many restaurants. On top of that, there's free parking. In
downtown Atlanta, that's almost worth the price of the room.
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Dinner was a four block walk to Metro Cafe Diner. I did not have anything from that
great looking dessert case but I did have some very good
Steak Tips Burgundy. The cafe/diner (and bar) is
at Peachtree Center which has this good looking tree out front.
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